Online Jewellery Shopping 101: Avoid These Common Mistakes
We all know shopping for jewellery online is a thrilling experience. Its literally retail therapy. You are just a few clicks away from discovering trending earrings, regal necklace sets or the perfect maang tikka for an upcoming wedding. It is also easy to make some classic mistakes when buying from the comfort of your couch without seeing the piece in person.
This blog is your ultimate guide to avoiding common mistakes and making smarter and confident choices. We’ve got you covered if you are planning to buy Indian jewellery online.
MISTAKE 1: NOT KNOWING YOUR JEWELLERY STYLE
The first and the biggest mistake shoppers make is clicking “Add to Cart” without fully understanding what they want.
Are you attracted to the timeless charm of antique jewellery or the royal elegance of Kundan necklaces? Each style of Indian jewellery comes with its cultural relevance and styling options. You will filter and compare smarter if you know your style. It further helps you to shop better.
Our Tip:
Explore Tarinika’s website by collection type to narrow down your preferences before diving into specific pieces.
MISTAKE 2: SKIPPING THE PRODUCT DESCRIPTION
Trust us when we say that product description is your secret weapon for smart shopping.
It tells you:
>What material your jewellery is made from (brass, silver-plated or copper alloy)
>Stone details (CZ, semi-precious, Kundan, pearls)
>Finish type (matte gold, rhodium-plated, antique polish)
>Product dimensions and weight
Read the fine print before you fall for the glam shots. It helps set realistic expectations and ensures you get what you truly want.
MISTAKE 3: IGNORING SIZING AND FIT
Would you buy a saree or blouse without checking the size? The same goes for jewellery. Proper sizing is one of the most overlooked aspects of online jewellery shopping in India, especially for items like:
WHAT YOU CAN DO:
>Use a bangle size chart or ring sizer guide on the website
>Look for product photos with models for scale
>Pay attention to adjustable closures
The right fit will get you comfort and confidence.
MISTAKE 4: NOT CHECKING RETURN AND EXCHANGE POLICIES
Many buyers assume that all online stores treat returns the same. You must double-check the brand’s return and exchange policies before placing your order.
Important questions to ask:
>Can I return or exchange the product if it doesn’t suit me?
>Is there a return fee or courier charge?
>How many days do I have to initiate the return?
Tarinika offers a clear and customer-friendly return policy because we want your online jewellery experience to be as joyful as wearing the piece itself.
MISTAKE 5: IGNORING CUSTOMER REVIEWS
A fellow shopper is your best friend when shopping online. Customer reviews with real images tell you everything a product photo cannot. You may get to know things like-
>Is the finish shiny or matte?
>Does the size look the same as shown?
>How’s the quality of the clasp, hook or stones?
We take pride in showcasing genuine customer feedback so you can shop with full confidence. There are bonus reviews where many buyers share styling tips too.
MISTAKE 6: FALLING FOR UNREALISTIC DISCOUNTS
We all love a great bargain but it’s smart to pause and double-check the quality when the price of Indian jewelry drops too low.
Red Flag Words:
"Gold-polished temple set ₹299 only!" or "Premium bridal Kundan choker ₹399!"
These are often low-quality and short-term wear pieces that may look good in photos but disappoint in real life.
What to Trust:
>Reputed websites like Tarinika that are transparent about materials and design process
>Sites with verified customer reviews and model shots of products
Investing a little more often means investing in statement jewellery with better craftsmanship and longer durability.
MISTAKE 7: NOT THINKING ABOUT THE OCCASION
The jewellery you plan to purchase should match the moment you’re buying it for. If you’re buying bridal jewellery online, you’ll want:
>More elaborate and layered sets
>Matching maang tikka or matha patti
>Complementary earrings and bangles
Whereas if you're buying everyday CZ jewellery, look for:
>Lightweight designs
>Sleek pendant necklaces or minimal chokers
Our jewellery is thoughtfully organized by occasion and purpose, so you don’t get lost in endless scrolls.
MISTAKE 8: NOT COMPARING PIECES
Getting fixated on the first piece you like and checking out immediately is another common mistake. The beauty of online Indian jewellery shopping is the abundance of options.
Always take a moment to:
>Compare finishes (gold-plated vs antique polish)
>Check stone colour variations (emerald CZ vs ruby CZ)
>Look at price differences for similar designs
You will often find another version of the piece you love. It may be more suitable for your outfit, budget or occasion.
MISTAKE 9: FORGETTING TO STYLE IT IN YOUR HEAD
Style the jewellery mentally with your existing wardrobe before buying. It helps avoid impulse purchases that never make it out of the box.
Ask yourself:
>Do I have outfits this will match with?
>Is the neckline of my blouse/saree suitable for this necklace?
>Will these earrings complement my hairstyle or dupatta drape?
Each product at Tarinika comes with clear photos so you can visualize how it will look on your attire.
MISTAKE 10: RUSHING THE CHECKOUT
Avoid being in a rush to snag the piece before it sells out. We have all been there but don’t let urgency make you miss important steps like:
>Applying promo codes
>Adding to your wishlist for later
>Checking for free shipping options
>Reviewing your cart for duplicates or mismatches
A thoughtful checkout equals happy delivery.
QUICK CHECKLIST FOR SMARTER JEWELLERY SHOPPING
✔ Know your style and occasion
✔ Read product descriptions thoroughly
✔ Check size, weight, and fit
✔ Review return policies
✔ Trust real customer reviews
✔ Compare similar pieces
✔ Visualize your complete look
✔ Don’t rush—enjoy the process!
CONCLUSION: MAKE YOUR JEWELLERY JOURNEY JOYFUL
Shopping smart can enhance your experience of buying Indian jewellery online and make it one of the most delightful experiences. You can omit the stress if you avoid these common mistakes and enjoy premium Indian jewellery styles at your doorstep.
You are already ahead of the curve with Tarinika’s curated collections and transparent policies. We are here to make your jewellery journey effortless and exciting with our trusted craftsmanship and devotion to serve you the best.